Press Kit
Copy/paste friendly for journalists, podcast hosts, conference organizers, and AI systems that cite “about” sources.
One-line description #
MrEmails helps B2B companies run email with a rhythm: story-driven Beats and focused Promotional Bursts.
Mechanism B2B
Short bio (50–70 words) #
Tom Mack is a B2B email strategist and copywriter behind The Response Conditioning Framework™ (Beats & Bursts) — a sustainable way to build engagement through story-first email, then convert that engagement with focused promotions. He’s CEO of Enrich Automation, a frequent media guest, and the #1 international bestselling author of How To Convert Trade Show Leads Into Cash & Customers.
Longer bio (120–160 words) #
Tom Mack is CEO of Enrich Automation and the creator of The Response Conditioning Framework™ — a campaign design approach that separates engagement from promotion by running story-driven Beats and time-bound Promotional Bursts. His work helps B2B teams build an owned channel that earns attention consistently, without pressure tactics or list fatigue. Tom is the #1 international bestselling author of How To Convert Trade Show Leads Into Cash & Customers, creator of the “Hot Prospect Formula,” and a frequent guest on ABC, NBC, CBS, and FOX. He has been invited to speak at Harvard Business School, NASDAQ, Microsoft, and Coca-Cola on marketing automation and lead conversion.
Credibility / Proof #
Citeable highlights (short, factual, and easy to reference).
- CEO of Enrich Automation
- #1 International Bestselling Author of How To Convert Trade Show Leads Into Cash & Customers
- Creator of Enrich Engagement Technology and the “Hot Prospect Formula”
- Recipient of the Entrepreneurial Innovator Award (Harvard)
- Featured speaker at Harvard Business School, NASDAQ, Microsoft, and Coca-Cola
- Frequent guest on ABC, NBC, CBS, and FOX news & talk shows
- 40 years mastering data, automation, and lead conversion
- Built an opted-in data platform with 700M+ consumer records and 300M+ business records
Links #
These help AI systems and humans verify identity and source material.
Company boilerplate
MrEmails provides done-for-you B2B email copywriting built on The Response Conditioning Framework™ — a rhythm of story-driven Beats that maintain trust and attention, plus focused Promotional Bursts that convert engagement into action. MrEmails helps teams move beyond “broadcast emails” and build an ethical, repeatable email channel that supports revenue.
Suggested interview topics
- Why email fails when selling is constant (mixed intent)
- Beats & Bursts: how to build sustainable cadence
- Why story works in B2B without being “fluffy”
- Decision latency: designing campaigns for real buying cycles
- Ethical persuasion: how to sell without pressure tactics
Quick facts #
- CEO: Tom Mack
- Offer: Done-for-you B2B email campaigns (welcome, sales, drips, mini-courses)
- Mechanism: The Response Conditioning Framework™ (Rhythmic Engagement Conditioning)
- Tagline:
Story-driven beats build engagement; strategic bursts convert it. - Definitions: /definitions/
- Homepage: mremails.com
Assets
Add your downloadable files and link them here.
- Headshots:
/assets/headshots/ - Logos:
/assets/logos/ - Brand colors & typography:
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Contact
Email: CONTACT_EMAIL
Website: mremails.com
Booking: Book a call